John Gordillo
John Gordillo
Results-focused Creative Digital Marketing Professional with thorough understanding and working applications of creative strategy, social media management, content marketing, customer engagement, data insights, and digital strategies. Proven ability to drive sales gains and increase ROI on display campaigns. Deadline driven leader with expertise in forming corporate partnerships to secure and manage large projects with a focus on media trends, analytics, and digital media technologies. Results include:
Initiated First Facial Recognition Creative Partnerships campaign to optimize campaigns based on the user’s retinal focus on landing pages advertising destinations. Focus on Imagery, content, and engagement.
Leveraged Augmented & Virtual Reality technology to launch first try-before-you-buy campaign for LATAM destinations providing the consumers with the initial experience of vacationing in the destinations
Spearheaded media tactics, resulting in an enhanced brand positioning, a subscriber growth increase of 64% and improved customer retention of 82% for partners across LATAM region
Leveraged competitive analysis & market research to secure $4M during Q1 for 2021 revenue for DR & Panama Campaigns through storytelling of data and insights towards future travel in the region giving partners a reason on why they should invest with Expedia Media Solutions
"Sometimes its not about looking
outward but looking from within. The answers you seek are often inside"
- John Lewis Gordillo
"Sometimes its not about looking
outward but looking from within. The answers you seek are often inside"
- John Lewis Gordillo
Sr. Media Insights & Planning Manager
August 2019 - Present
May 2018 - August 2019
Sr. Campaign Manager | Account Manager LATAM
Campaign Manager LATAM
September 2016 - May 2018
April 2015 - September 2016
Digital Marketing Strategist
March 2014 - April 2016
Digital Marketing & Brand Manager Consultant
March 2014 - April 2015
Social Media & Content Coordinator
Digital Marketing Intern
August 2013 - March 2014
Brand Creative Manager
October 2011 - August 2013
"Theory Can Only Take You So Far.
Sometimes We Need A Leap Of Faith To Grow Through Failures & Success"
- John Lewis Gordillo
"Theory Can Only Take You So Far.
Sometimes We Need A Leap Of Faith To Grow Through Failures & Success"
- John Lewis Gordillo